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How to play guitar like the Black Keys

August 13, 2021 by will.francis
You’re a drunkard. You feel hopelessly depressed, you’ve put on 25 pounds and the music career you once loved is on the ropes due to your band mate (who you haven’t talked to in several months) hating your wife and planning his own solo project. The wife, who you’ve been married to for 2 years […]

How to play guitar like BB King

July 9, 2021 by will.francis
It’s a smoky, wet paved night in the windy city of Chicago. November 21st 1964 could’ve been any other night in the impoverished area, but down at the Regal Theatre something special was taking place. BB King was playing to an energetic, vibrant crowd made up of enthusiastic youngsters who were revelling in the new […]

How to use Snapchat to promote your music

July 1, 2021 by will.francis
I know what you are thinking. As your eyes cross the softly lit screen processing the words above, “foolish man, snapchat is dead, TikTok killed it and now all my snap streaks were in vain!.” It turns out we are all wrong. Snapchat is in fact thriving. Due to a plethora of new features being added and a deluge in new advertising methods, it is performing better […]

How to promote your music on Instagram

June 25, 2021 by will.francis
As per usual, I was late to the party. Beautiful people mingling, trending political and social issues being discussed, all manner of things being shared privately and the occasional fake person following you, making no-context comments about their get-rich-quick schemes. ‘What a great party’ you may think, but no, this party never ends, and you're […]

What is EQ?

June 17, 2021 by will.francis
What is EQ?  Used on every instrument, in all playing situations and on all recordings, EQ is arguably the most common tool utilised to make music sound better. EQ balances the frequencies, or range of frequencies, within a sound by adjusting their individual volume levels. This is essential for polishing out impurities in the sound […]

How to Play Guitar like Prince

June 11, 2021 by will.francis
The year is 1984, you watch Dynasty then head to the cinema. There, the glorious sound of one of the greatest guitar solos of all time fills your ear, how does he do it? How can I learn from this? How can I play like Prince?  Well you don’t need to ‘go crazy’, do a […]

How to promote your music on TikTok

June 3, 2021 by will.francis
Snapchat and Instagram’s child bathed in the ashes of Vine and arose as the viral behemoth that is TikTok. An app deeply associated with Generation Z, dance challenges and cute dogs, it has over half a billion users worldwide and nearly all the videos contain music. The platform has already been utilised by many famous […]
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