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Blog

Embarking on a Creative Career

September 25, 2019 by bruce.dickinson
Navigating a creative career path brings its own set of challenges. Despite being 52, I still encounter unsolicited career advice, often revolving around the notion of security and safety. It's understandable, given the anxiety-inducing nature of the world. This well-intentioned guidance stems from a place of love, but it can sometimes be rooted in outdated […]
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How to make £100 a day from your merch

September 18, 2019 by bruce.dickinson
Today, I want to talk about how to make £100 a day on Merch. Having a career in music is dependent on sustainability, and in my book, this is the key to professional freedom. The thing is we live in an age where music is essentially free, streaming royalties are very insignificant and people are […]
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How to manage musicians

September 12, 2019 by bruce.dickinson
Let's discuss the six-million-dollar question “How do you manage pesky musicians?” This is why bands are so hard to form and keep together. The worst thing is, when it's all going really well it can collapse due to internal pressures. Nobody talks about this stuff, let's think about how we can do it effectively and […]
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How to make the perfect radio edit

August 28, 2019 by georgie.palzeaird
I’ve worked at various radio stations over the years as a presenter and a music coordinator. Based on this experience, I’m going to tell you how you can make the perfect radio edit. I know loads of you guys are going to be writing and releasing singles, and radio play can really maximise your exposure. […]
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How to get started with social media

August 20, 2019 by damian.keyes
I’m a social media music industry specialist and in this blog, I want to share ideas on how to improve your social media and increase the reach of your brand. I’ve been involved with the guys at Waterbear for a long time, and believe it or not Bruce Dickinson was my mentor when I was […]
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How to book your own tour (insider tips)

August 13, 2019 by bruce.dickinson
It can be tough being a professional musician, however, this blog is all about making it a little bit easier.  So, let’s get started with three tips to help you get on the road and touring. The touring scene has evolved. I did it in the 80's, 90's, then after a small break, I did […]
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3 quick wins to improve your live shows

August 6, 2019 by bruce.dickinson
I want to impart you with a few quick wins for improving your live shows. This will allow you to compete with the world's biggest and most professional bands. Before diving in, I think it’s beneficial to check back on my previous blog where I covered how to rehearse like a professional band. I advised […]
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Why We're WaterBear...

- ‘Water bear’ is the common name for a Tardigrade.
- Tardigrades are micro creatures, found everywhere on earth.
- They are the most resilient creatures known.
- They can survive and adapt to their surroundings, even in outer space.
- Their resilience and ability to adapt and survive inspires us in everything we do. We love them.

WaterBear Education Ltd, Hanover House,
118 Queens Road, Brighton BN1 3XG, UK  Map

Email: [email protected]
Tel: +44 (0) 1273 726230

WaterBear Sheffield, Unit 4, Gatecrasher,
49 Eyre Lane, Sheffield S1 4RB, UK

Email: [email protected]
Tel: +44 (0) 1143 992720

WaterBear Education Ltd, Hanover House,
118 Queens Road, Brighton BN1 3XG, UK  Map

Email: [email protected]
Tel: +44 (0) 1273 726230

WaterBear Sheffield, Unit 4, Gatecrasher,
49 Eyre Lane, Sheffield S1 4RB, UK

Email: [email protected]
Tel: +44 (0) 1143 992720

Why We're WaterBear...

- ‘Water bear’ is the common name for a Tardigrade.
- Tardigrades are micro creatures, found everywhere on earth.
- They are the most resilient creatures known.
- They can survive and adapt to their surroundings, even in outer space.
- Their resilience and ability to adapt and survive inspires us in everything we do. We love them.

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