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The chronicles of NAMM

January 21, 2020 by bruce.dickinson
I wasn’t going to go to NAMM. I didn't have the urge to look at acres of new music gear. The competing noise emanating from a congregation of the world’s musos was not for me. I’ve had the same guitar, amp and pedalboard since the late '80s.  My mentality simply does not agree with the […]
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How to write the perfect press release for radio

January 14, 2020 by georgie.palzeaird
This blog is all about press releases, which are super important. Now you may think of press releases in terms of print, for example magazines and newspapers. However, we are talking about audio here, we are talking about music. The press release is still very much necessary to get your band, or career as an […]
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Meet Bea Henkel

January 10, 2020 by bea.henkel
I grew up in Munich in Bavaria. Music was always very special to me from a young age - I remember one Christmas at a ski resort, I went out and played Christmas songs on my balcony to spread the love on my recorder! I believed that when people get in touch with their emotions […]
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3 signs your band isn't going to make it

January 8, 2020 by bruce.dickinson
I will tell you the three deciding factors in your band’s success. However, the important take away is to acknowledge any shortcomings and do something about it. I know you want your band to be in the elite group of bands that do make it. Through thirty years of experience with working in music, I […]
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Your New Years resolution: organising & monetising your music career

January 2, 2020 by laurance.bridge
Happy New Year, I hope you are feeling ready for 2020. If not, let this blog be a reminder that this is your year! The holidays are a time for eating, drinking and being with family. As a musician, the holidays can also provide a wave of well-paid function gigs which give way to financial […]
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Xmas radio tips & getting your band on the radio

December 24, 2019 by georgie.palzeaird
Merry Christmas, my name is Georgie and I previously worked as a radio plugger. My job was to get bands/artists songs played on the radio. In the radio industry, this time of year comes with its own set of challenges as a plugger. One Christmas, I represented Shakin’ Stevens who had recut his Christmas classic […]
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5 things bands should never do at a gig

December 13, 2019 by bruce.dickinson
Here are the 5 things bands should never do at a gig: Tip no.1 - don’t talk drivel. People fail to appreciate that a set needs to be considered in its entirety. They rehearse the songs and perceive the silence in-between the songs as separate to the gig. It’s not! On a good day, you […]
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- ‘Water bear’ is the common name for a Tardigrade.
- Tardigrades are micro creatures, found everywhere on earth.
- They are the most resilient creatures known.
- They can survive and adapt to their surroundings, even in outer space.
- Their resilience and ability to adapt and survive inspires us in everything we do. We love them.

WaterBear Education Ltd, Hanover House,
118 Queens Road, Brighton BN1 3XG, UK  Map

Email: [email protected]
Tel: +44 (0) 1273 726230

WaterBear Sheffield, Unit 4, Gatecrasher,
49 Eyre Lane, Sheffield S1 4RB, UK

Email: [email protected]
Tel: +44 (0) 1143 992720

WaterBear Education Ltd, Hanover House,
118 Queens Road, Brighton BN1 3XG, UK  Map

Email: [email protected]
Tel: +44 (0) 1273 726230

WaterBear Sheffield, Unit 4, Gatecrasher,
49 Eyre Lane, Sheffield S1 4RB, UK

Email: [email protected]
Tel: +44 (0) 1143 992720

Why We're WaterBear...

- ‘Water bear’ is the common name for a Tardigrade.
- Tardigrades are micro creatures, found everywhere on earth.
- They are the most resilient creatures known.
- They can survive and adapt to their surroundings, even in outer space.
- Their resilience and ability to adapt and survive inspires us in everything we do. We love them.

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