Keeping Music Live
Launched in early 2025, WaterBear’s Keeping Music Live campaign was conceived to support this lifeblood of the industry. It sees WaterBear expand its network of our very own grassroots music venues, and in the autumn of 2025, we’ll be hitting the road with WaterBear musicians and artists to play at and support grassroots music venues in towns and cities up and down the UK.

THE TOUR
The tour will visit seven cities, including Hull (The New Adelphi Club), Sheffield (Yellow Arch Studios), Manchester (Castle Hotel), Nottingham (Rough Trade), Norwich (Voodoo Daddy’s), London (Rough Trade East), and Brighton (WaterBear Venue). Each date will celebrate the unique identity of these venues and the communities that surround them.

Local Venues and Scenes
Against the backdrop of a rapidly-evolving music industry, support for grassroots live music has become more important than ever. Local venues and community music scenes provide a core foundation where emerging talent can develop their craft, connect with and build audiences, and contribute to a vibrant, diverse cultural ecosystem.

Real-World Experience
This groundbreaking initiative also provides a real-world touring experience for WaterBear bands, artists, tour managers, sound engineers, and crew. Every stop on the tour includes a slot for local openers, giving regional bands a genuine platform on a tour with national visibility and further supporting the local music scene.
Tickets and MVT
Tickets are priced at just £1, with all proceeds going directly to Music Venue Trust (MVT)—the national charity safeguarding grassroots venues. If you are 16+ and would like to come along to support your local music venue, you can purchase a ticket via the individual venue ticket links below. Be quick, as they will sell out fast.

SHEFFIELD Corporation KML X SlamBarz
Monday 27th October 2025
Slambarz x WaterBear brings its high-energy DJ event to Corporation, one of Sheffield’s most iconic music venues. Known for supporting local talent and alternative sounds, Corp provides the perfect backdrop for emerging artists, live music, and nightlife in the city.
Line-up:
- Owen Miles (0PM)
- Elliott Roberts (Forca)
- More tbc

BRIGHTON WaterBear Music Bar – KML X AudioActive
Saturday 1st November 2025
AudioActive bring their high-energy sets to WaterBear Music Bar in Brighton, a recent addition to WaterBear’s live music spaces, with an incredible line-up of artists. Known for supporting emerging talent, the venue provides the perfect setting to keep the city’s music scene alive.
Line-up:
- Hutch
- SafeNath
- Airz + Cash
- Lori Asha
- Zanotti
- Where’s Gulu
- Asiedu
- Tia Ice (WaterBear)